Introducing Einar

    Thursday, September 01, 2016, Peter L. Madsen

    Palsgaard introduces Einar® – a new range of 100% vegetable-based polymer additives

     At this year’s K2016 in Dusseldorf, Palsgaard showcases Einar® - a new range of functional polymer additives that directly address some of the most pressing concerns for todays’ polymer business: How to produce safe, efficient and sustainable products with zero concerns over food contact.

    Introducing Einar

    Palsgaard has a long history of delivering functional additives for the polymer industry such as antistatic and antifogging solutions all based on vegetable oils. Now Palsgaard presents a new identity and name for all its functional additives - from now on, all Palsgaard polymer additives will be branded under the Einar® name.

    Bio-based polymer additives safe enough to eat

    The international polymer industry is constantly searching for alternatives to traditional additives, particularly in products involving food contact. Conventional additives can have an adverse effect on food quality, and consumers are concerned about health aspects when polymer products are in direct contact with the food. But the solution already exists.

    Entirely produced from vegetable oils such as sustainably sourced palm oils and sunflower oils, Einar® functional agents can eliminate concerns over food contact – indeed, Einar® products are safe enough to eat and can help producers deliver safe and sustainable polymer products such as wrap, film and packaging.

    “We want to show what a dedicated research effort and strong market knowledge can do in terms of solving some of the issues facing the polymer business,” says Bjarne Nielsen, business development manager for polymer products at Palsgaard.

    “Our bio-based polymer additives deliver excellent performance. But most of all, they allow our customers to produce what the global consumer really wants: Safe, efficient and sustainable polymer products with outstanding properties.”

    Superior antistatic and antifogging performance

    The Einar® product range from Palsgaard comprises a series of products for the masterbatch and polyolefin industry such as antistats and antifogs – all engineered entirely from vegetable oils. Both types of functional additives have been tested and proven to deliver outstanding performance. New vegetable-based dispersing aid for polymers However, the use of bio-based polymer additives reach far beyond food-contact products. Two newly developed dispersing aids for masterbatch production, also based entirely on vegetable oils, have recently been introduced to the market: Einar® 101 and Einar® 103.

    Dispersing aids are used for distributing colour pigment in polymers, and independent tests have shown that Einar® 101 and Einar® 103 deliver superior performance when measured against industry-standard waxes. The result: increased colour strength and yield and less use of expensive colour pigment.

    A legacy of innovation

    “Einar® was chosen as the brand name for our polymer agents as a tribute to the founder of Palsgaard, Einar Viggo Schou. It is his legacy of innovation and social responsibility we aim to invoke by naming all our functional agents after him,” says Bjarne Nielsen. “With the Einar® range, Palsgaard takes a decisive step in the polymer industry, where safe and sustainable functional agents are increasingly in demand.”

    Further information:

    The K2016 trade show takes place from the 19th to the 26th of October in Dusseldorf, Germany. Palsgaard will be exhibiting at K2016 in hall 7, level 2 / G03.


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